Associate Retail Marketing Manager

About Liquid I.
V.
Liquid I.
V.
is a 360-degree wellness company based in El Segundo, CA, created to fuel life’s adventures.
Our product line features great-tasting, non-GMO electrolyte drink mixes utilizing Cellular Transport Technology (CTT)® to enhance rapid absorption of water and other key ingredients into the bloodstream—helping consumers feel better, faster.
Our products are stocked in over 30,000 doors across the country, including the world’s leading specialty, big box, and online retailers such as Costco, Walmart, Target, Amazon, and many more.
In just a few short years, our growth has been exponential.
With this in mind, we are looking for world-class team members to help us continue disrupting the wellness industry and hydrating people in need around the globe.
One last thing (or two): We recently joined our friends over at Unilever to help us grow Liquid I.
V.
into a global brand.
As a mission-based organization, giveback is one of the core pillars built into our DNA.
Since 2015, we have donated over 36 million servings of Liquid I.
V.
to those in need around the world through our one-to-one giveback pledge.
In 2022 alone we donated over 15 million servings to individuals and organizations making an impact globally, nationally, and locally.
As we move into 2024 and beyond, we will expand our impact, and create durable, positive change in vulnerable and underserved communities.
As part of our mission, we are committed to upholding environmentally responsible business practices and championing an ethos of health and wellness for all.
We're excited to expand our team with an Associate Retail Marketing Manager.
Come join us! About the role: This role will report to the Retail Marketing Manager and support the Sales team.
This position will support all things retail marketing including the development and implementation of in-store initiatives and will work closely with the marketing and sales teams to drive in-store sales across FDM, Club, natural and convenience.
The successful candidate will work cross-functionally with the design, social, brand, and ops collaborative to bring projects and campaigns to life.
Functions and duties of this role include, but not limited to: Coordination and management of all POS-related items.
Manage the rollout and deployment of retail programs & materials, ensuring alignment and buy-in from internal stakeholders and retail partners.
Manage 3rd party demo and merch companies.
Train them on LIV’s, brand, mission, products, and our goals for each program.
Monitor and analyze program performance metrics, optimize results, and drive ROI of spend.
Ensure we look like the #1 powdered hydration brand in the store.
POS Management & Liaison: Manage and liaise with the POS Warehouse and POS Agencies/Suppliers to ensure on-time deliveries, accurate POS allocations for the Sales team, management of the Retail Toolkit for upcoming programs and meetings.
Monitor the success of retail marketing initiatives, sharing key learnings and best practices with the wider team.
Support the launch of new products and innovations, ensuring successful activations with comprehensive toolkits.
Provide timely updates to both internal and external stakeholders, ensuring all parties are aligned and informed.
Engage marketing teams with sales and retailer feedback & perspective to guide brand strategy and product development for future planning.
Develop content for sales decks, working closely with the sales and marketing teams to gather and translate information.
Undertake specific company projects, as assigned.
The successful candidate will have the following qualifications: 2-4 years of Trade Marketing Experience, with a preference for those familiar with consumer-packaged goods or Beverage industry.
The ideal candidate will have experience in Consumer-Packaged Goods or Beverage in developing POS.
Experience in collaborating with a wide range of stakeholders including marketing, operations, sales, brokers, retailers, commercial teams, and external agencies.
Proven experience in developing point of sales materials (Print, temporary and permanent) in collaboration with suppliers, both overseas and domestic.
Demonstrated technical acumen, with a discerning eye for on-brand aesthetics and impeccable execution.
Highly detail-oriented and diligent, with a commitment to producing accurate and high-quality work even regardless of time constraints.
Project Management Experience Experience working with 3rd party merchandising and demo agencies.
A self-starter who is results-driven and solution-oriented, with a positive and collaborative attitude.
What We Give: 100% company-paid medical, dental and vision insurance for employees (PPO, HMO and Kaiser options).
A 401k plan with company match, short and long-term disability coverage.
A generous PTO and sick policy that includes 13+ paid annual holidays.
Wellness classes (fitness, mental health, nutrition, finance, etc.
).
An Employee Assistance Program, including membership for guided meditation for all employees.
Monthly phone and gym reimbursement.
Opportunities to participate in our Giveback Mission to help Change The World.
Copious amount of Liquid I.
V.
product to keep you Fueled for Life’s Adventures! Work Environment: Hybrid / Office environment with flexibility for industry events.
The expected base salary range for this position is $80,000 to $100,000.
The exact base salary is determined by various factors including experience, skills, education, geographic location, internal company equity, and budget.
Candidates must be authorized to work in the United States without sponsorship.
This job description indicates in general the nature and levels of work, knowledge, skills, abilities and other essential functions expected of the role.
It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required.
It is not intended to limit or in any way modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision.
Ability to competently perform all the essential duties of the position, with or without reasonable accommodation, demonstrated commitment to the company’s mission, and the ability to work productively as a member of a team or work group are basic requirements of all positions at Liquid I.
V.
We are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve.
We know that the happiest and highest performing teams include people with diverse perspectives that encourage new ways of solving problems, so we strive to attract and develop talent from all backgrounds and create workplaces where everyone feels seen, heard and empowered to bring their full, authentic selves to work.
Liquid I.
V.
is an Equal Opportunity employer.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected veteran status, or any other characteristic protected by applicable federal, state, or local law.